Support Canadian Beer

Help Us Brew A Strong Future For Canadian Beer

Canadian brewers directly employ 19,000 Canadians and the sale of beer supports 149,000 jobs across its added-value-chain including the farmer that grows our barley, the trucker that brings your beer to market, the graphic designer creating labels and packaging, your local beer retail expert, to the bar and restaurant bartender and server pouring your favourite pint.

Over 85% of the beer purchased in Canada is made locally and we’re asking Canadian beer fans to help secure the long-term prosperity of the industry by signing on to support measures that will encourage Canadians to return to restaurants and bars for a pint and improve the selection of beer available across the country. Specific measures we’re asking you to support include a call to

Sign your name (and business name, if applicable) to show you support these key actions:

1

Reduce the federal excise duty rates that apply to draught beer by 50% and eliminate annual federal excise duty rate increases on beer

2

Remove barriers that limit the free flow of beer between provinces

3

Eliminate the excise duty that applies to non-alcoholic beer

Reasons to Cheers Again

Beer plays a big role in the lives of many Canadians.

 

Canadians work in the beer industry

 

Canadian jobs connected to beer in the restaurant, hospitality, tourism, agriculture and transportation sectors.

 

of the beer consumed in Canada was brewed in Canada.

When Canadians need it most, brewers and beer drinkers are there to help.

Here’s some of beer’s best moments.

Production of hand sanitizer

Encouraging the vaccination effort

Charitable donations

Charitable donations

Empty return fundraisers

Empty return fundraisers

Support for bar and restaurant partners

Support for bar and restaurant partners

Keeping beer flowing and safely in the hands of beer drinkers (curbside pickup, delivery)

Keeping beer flowing and safely in the hands of beer drinkers (curbside pickup, delivery)

Adjusting seating and layouts within patios and taprooms to create a safe, welcoming environment

Adjusting seating and layouts within patios and taprooms to create a safe, welcoming environment

Challenges are brewing.

Like many Canadians and business, brewers and those who work in the beer industry have felt the impacts of COVID-19.

Bars and restaurant partners of the beer industry have been hit hard

Bars and restaurant partners of the beer industry have been hit hard

4% decline in total beer sales from March-May compared to 2019

54.8% decline in keg sales due to restaurant and bar closures in 2020

The automatic federal excise tax on beer increased in the middle of the pandemic

The automatic federal excise tax on beer increased in the middle of the pandemic

Beer tax increases are scheduled to go up again

Beer tax increases are scheduled to go up again

Sign to show your support

Sign your name to show your support for Canadian beer.

Check out our Canadian Beer Day apparel!